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Œnométrie XX
Talca - CL - 4-7 septembre 2013

Cinq conférences magistrales sont prévues.
Elles sont assurées par:

  • Tim COELLI, Pr. à l'Ecole d'Economie, Université de Queensland, Australie,
    Lauréat du prix de la VDQS 2012
    "The Economics of Wine in Australia: Supply, Demand and Product Differentiation"
  • Christian FELZENSZTEIN, Université Adolfo Ibáñez, Santiago du Chili:
    "International Marketing Strategies in Wine Clusters: Insights from the Southern Hemisphere"
  • Gregory V. JONES, Pr. au Département des Etudes Environnementales, Southern Oregon University, Etats Unis
    "Climate, Grapes, and Wine: Structure and Suitability in a Variable and Changing Climate"
  • Yerko MORENO, de la Facultad de Ciencias Agrarias de la Universidad de Talca et directeur du Centro Tecnológico de la Vid y el Vino (CTVV)
    "Research and Development in the Chilean Wine Industry"

Une session permanente (par affichage)  sur la présentation de l'Economie de terroirs viticoles (chiliens et sud-américains, principalement)

Programme

Notre colloque se déroulera sur trois jours du mercredi 04 après-midi au vendredi 06 au soir.
Une excursion dans les caves de la région, ou sur le chemin du retour entre Talca et Santiago, pourra être organisée le samedi 07.

En cliquant sur le titre de l'intervention vous accédez au resumé (en .pdf)

Dans la colonne de gauche, sous l'icône "PDF" et/ou "PPT" vous trouvez en accès limité (ouvert via login et mot de passe pour les membres de la VDQS) le text et/ou la présentation du papier.


CANEVAS GENERAL DU COLLOQUE

Mercredi 4 septembre 2013

14:30 - 15:00 Inscription
15:00 - 15:45 Ouverture tbc
15:45 - 16:30 Keynote 1: Tim COELLI - Université de Queensland, AU
16:30 - 17:00 Pause-café
17:00 - 17:45 Keynote 2: Yerko MORENO - Directeur du Centre de la technologie de la Vigne et du Vin, CL
17:45 - 18:30 Keynote 3: Gregory JONES - Southern Oregon University, US
18:30 Cocktail

Jeudi 5 septembre 2013

08:45 - 09:30 Inscriptions et café
09:30 - 11:15 S1 Prospective & Stratégies
11:15 - 11:45 Pause-café
11:45 - 13:15 S2 Gestion de l’Entreprise VitiVinicole
13:15 - 14:15 Déjeuner
14:15 - 16:00 S3 Economie VitiVinicole
16:00 - 16:30 Pause-café
16:30 - 17:45 S4 Gastronométrie
17:45 - 18:45 Assemblée Générale VDQS
18:45 Dîner officiel

Vendredi 6 septembre 2013

09:15 - 10:00 Keynote 4: Christian FELZENSZTEIN - Université Adolfo Ibáñez, CL
10:00 - 11:30 S5 Marketing Vinicole
11:30 - 12:00 Pause-café
12:00 - 13:30 S6 Consommation
13:30 - 14:30 Déjeuner
14:30 - 16:00 S7 Modélisation
16:00 - 16:30 Pause-café
16:30 - 18:00 S8 Production
18:00 - 18:45 Remise Prix de la VDQS
18:45 Cocktail

Samedi 7 septembre 2013

Talca – Santiago : Tourisme

 

 


PROGRAMME SCIENTIFIQUE DETAILLE DU COLLOQUE

Mercredi 4 septembre 2013

14:30 - 15:00 Inscription et café
15:00 - 15:45 OUVERTURE
tbc
15:45 - 16:30 Keynote 1: Tim COELLI - Université de Queensland, AU
"The Economics of Wine in Australia: Supply, Demand and Product Differentiation"
16:30 - 17:00 Pause-café
17:00 - 17:45 Keynote 2: Yerko MORENO - Directeur du Centre de la technologie de la Vigne et du Vin, CL
"Research and Development in the Chilean Wine Industry"
17:45 - 18:30 Keynote 3: Gregory JONES - Southern Oregon University, US
"Climate, Grapes, and Wine: Structure and Suitability in a Variable and Changing Climate"
18:30 Cocktail

Jeudi 5 septembre 2013

8:45 - 9:30 Inscription et café

SESSION 1

9:30 - 11:15

PROSPECTIVE & STRATEGIES
Présidée par Gregory JONES

  Le problème du classement des vins: les raisons pour lesquelles tout le monde a tort
Eric GIRAUD-HERAUD, Marie-Claude PICHERY
INRA et Université de Bourgogne, FR
 
  Predictability of Robert Parker's Ratings
Philippe MASSET, Jean-Philippe WEISSKOPF
Ecole hôtelière de Lausanne, CH
 
  Classement des grands vins de Bordeaux: portée et limites
Tatiana BOUZDINE-CHAMEEVA, Philippe BARBE
BEM - Bordeaux Management School, FR
 
Trade in Climate Smart Goods of Ecuador Quantitative Analysis Using Trade Indices, SMART and Gravity Analysis
Somesh KUMAR MATHUR
Indian Institute of Technology Kanpur, IN
 
  Economic Impact of Cold Hardy Grapes
William GARTNER, Brigid TUCK
University of Minnesota, US
 
  Modeling Climate Change in Ontario's Wine Regions of Canada: A Projection of Benefits and Risks
Tony SHAW, Adam FENECH
Brock University Ontario & University of Prince Edward Island Charlottetown, CA
 
  Portugal and the Douro Valley: A Case Study of the Effects of Climate Variability and Change on Wine Production
Gregory JONES
Southern Oregon University, US
 

11:15 - 11:45

Pause-café

SESSION 2

11:45 - 13:15

GESTION DE L'ENTREPRISE VITIVINICOLE
Présidée par

  Winery Tourism Comparisons to Typical Travel Spending in Texas Are Winery Consumers Bigger Spenders?
Roger HANAGRIFF
Texas A & M University, US
 
The Development of Wine Tourism in the Czech Republic
Martin PROKES
Mendel University Brno, CZ
 
Comparación de costos de cosecha de uvas para vinificar (Mendoza, Argentina)
(Cost Comparison of Harvesting Grapes for Wine [Mendoza, Argentina])
Laura Viviana ALTURRIA, Esther ANTONIOLLI, Juan SOLSONA
Universidad Nacional de Cuyo, AR
 
Determinants of Radical Innovation Using Alternative Research Methods Luxury Carmenere Wine from Chile
David E. HOJMAN
University of Liverpool Management School, UK
 
  The Increasing Knowledge Intensity of the Modern Wine Industry Challenges and Opportunities for Developing Countries
Fulvia FARINELLI
UNCTAD ( United Nations Conference on Trade and Development), CH
 
How Modern Architecture is Helping Wine to a New Change of Status? Analysis of the Phenomenon of New Modern Wineries Built by Known Architects
Fabrizio BUCELLA
Université Libre de Bruxelles, BE
 
  Wineries' Performance, Response to a Crisis Period
Juan Sebastián CASTILLO-VALERO, Katrin SIMON-ELORZ, MªCarmen GARCÍA-CORTIJO
Universidad de Castilla-La Mancha, ES
 

13:15 - 14:15

Déjeuner

SESSION 3

14:15 - 16:00

ECONOMIE VITIVINICOLE
Présidée par

  Patents and Standards in Wine Sector: From a Right of Industry and Commerce to an Exclusive Right of Economic Exploitation of Technologies
Fabiola ZIBETTI
University of Santa Catarina, BR
 
Impact of Trade Agreements with the European Union on Wine Exports from the New-New World
Guadalupe GONZALEZ
University of CEMA, AR
 
Wine and Legality: A Survey to Know the Consumer Opinions on the Activities of Sicilian Wine Companies Operating on Lands Confiscated from the Mafia
Stefania CHIRONI, Marzia INGRASSIA
Università di Palermo, IT
 
  Geographical Indication can be a Tool for the Development of a Region?
Kelly Lissandra BRUCH, Adriana Carvalho Pinto VIEIRA, Ivanio FORMIGHIERI, Camila RODEGHERO
Universidade Federal do Rio Grande do Sul, BR
 
  An Overview of the Organic Wine Sector in Chile
Roberto JARA-ROJAS, Boris BRAVO-URETA, Charles VINSONHALER
Universidad de Talca, CL - University of Connecticut & George Mason University, US
 
  Positioning Mapping of the Chilean Wine in the European Market Case Study: Germany
José DIAZ-OSORIO, Rodrigo VALDES-SALAZAR
University of Talca, CL
 
  The Great Trade Collapse of 2008-2009 and the Influence on Prices of Traded Goods: An Empirical Analysis Using Wine Prices
Jan BENTZEN, Valdemar SMITH
Aarhus University, DK
 
Wine as an Alternative Financial Asset: An Exploratory Study on Bordeaux Wines
Eric LE FUR, Benoit FAYE
INSEEC Bordeaux, FR
 

16:00 - 16:30

Pause café

SESSION 4

16:30 - 17:45

GASTRONOMETRIE
Présidée par

Food and Wine Pairing. The Effect of Education and Test Repetition on Hedonic and Intensity Ratings
Robert HARRINGTON, Han-Seok SEO, Jieun MIN
University of Arkansas, US
 
  An Analysis of Alcoholic Beverage Trends and Tax Policy in Japan
Makiko OMURA
University of Meiji Gakuin, JP
 
  An Attempt of Estimating Hedonic Price for Italian Vinegars
Luigi GALLETTO, Luca ROSSETTO
CIRVE, University of Padova , IT
 
The International Olive Oil Trade: A Network Analysis
Umberto MEDICAMENTO, Arturo CASIERI, Bernardo DeGENNARO
University of Bari, IT
 
  The Changing Shape of Global Olive Oil Value Chain: New Markets, Policies and Strategies
Samir MILI
Spanish National Research Council, ES
 
South Tyrol Culinary Tourism: Gaps between Expectation and Fulfillment for German Travelers
Robert HARRINGTON, Michael OTTENBACHER, Nina LÖWENHAGEN, Daniel METZLER
University of Arkansas, US & University of Heilbronn, DE
 

17:45 - 18:45

Assemblée Générale VDQS
18:45 Dîner Officiel

Vendredi 6 septembre 2013

9:15 - 10:00 Keynote 4: Christian FELZENSZTEIN - Université Adolfo Ibáñez, CL
"International Marketing Strategies in Wine Clusters: Insights from the Southern Hemisphere"

SESSION 5

10:00 - 11:30

MARKETING VINICOLE
Présidée par Christian FELZENSZTEIN

The Country Brand Trap
Rodrigo SAENS, Rodrigo BERRIOS
Universidad de Talca, CL
 
Look for the Signature: Personal Signatures as a Cue for Quality
Antonia MANTONAKIS, Keri KETTLE
Brock University, CA
 
Mountains, Vineyards and SME's Marketing Wine from the Floral Kingdom at the Southern Tip of Africa
Nick VINK, Karin ALANT
Stellenbosch University, ZA
 
  Conditions favorables pour la réussite des stratégies d'expansion des exportations de vins chiliens en Europe
Juan MATAS
Université de Strasbourg, FR
 
Les circuits de distribution des vins bio en France
Tatiana BOUZDINE CHAMEEVA, Coralie RAMES-BRIOIS
BEM - Bordeaux Management School, FR
 
Consumer Perception on Wine's Label and Degree of Design Typicality. Are there Visual Neuro-Cognitive Differences on what Consumers Look on Wine Labels?
Jorge LOPES-CARDOSO, Stéphane BOURLIATAUX-LAJOINIE, Jean-François TRINQUECOSTE
Université de Bordeaux, FR
 
Le nouveau district du Prosecco : Une expérience de choix
Danièle Aurelie DJUMBOUNG LONTSI, Tiziano TEMPESTA, Gianluca CHINAZZI
University of Padova, IT
 
Collective Action in the Wine Value Chain: A Case Study of Australia
Euan FLEMING, Bligh GRANT, Stuart MOUNTER, Garry GRIFFITH
University of New England, AU
 

11:30 - 12:00

Pause café

SESSION 6

12:00 - 13:30

CONSOMMATION
Présidée par

  Can Wine Consumers Know What They Are Buying?
Denton MARKS
University of Wisconsin-Whitewater, US
 
  Wine Consumers of Lower Socio-Economic Sectors in the Metropolitan Region, Chile: A Segmentation Based on Attitudes
Marcos MORA, Maria Teresa PAILAMILLA, Berta SCHNETTLER, Cristian ADASME
Universidades de Talca, de Chile, de la Frontera, del Maule, CL
 
  Consumers' Attitudes towards New Products derived from Wine Dealcoholisation
Antonio SECCIA, Domenico CARLUCCI, Giuseppe MAGGI, Antonio STASI
University of Bari, IT
 
Household Consumption of Alcoholic Beverages Estimation of Price and Expenditure Elasticities using a Demand System Model
Gustavo ROSSINI, Rodrigo GARCÍA-ARANCIBIA, Edith DEPETRIS
Universidad nacional del Litoral, AR
 
  The Economics of Wine in Brazil
Alexandre Nunes ALMEIDA, Cassiano BRAGAGNOLO, André L.S. CHAGAS
University of São Paulo , BR
 
Hedonic Prices for Rosé Wines in Italian Supermarkets
Luca ROSSETTO, Luigi GALLETTO
University of Padova, IT
 
  Alcohol Consumption and Food-at-Home Dietary Quality
Richard J. VOLPE, Michael K. ADJEMIAN
USDA-Economic Research Service, US
 

13:30 - 14:30

Déjeuner

SESSION 7

14:30 - 16:00

MODELISATION
Présidée par

  Alternative Measures of Technical Efficiency and Unobserved Heterogeneity Evidence from a Cross Section of Chilean Wine Grape Producers
Boris BRAVO-URETA, Victor MOREIRA, Javier TRONCOSO, Alan WALL
University of Connecticut, US University of Talca, CL
 
  Influence de l'ouverture au changement et le dépassement de soi sur le consentement à payer dans le cas du vin biologique
Alvaro Andrés CUYA GAVILANO, Jean-François TRINQUECOSTE
Université Bordeaux IV, FR
 
Wine Grape Price Variability as an Indicator of Fruit Quality Evidence from a Sample of Chilean Vineyards
Jeremy JELLIFFE, Boris BRAVO-URETA, Javier TRONCOSO
University of Connecticut, US & University of Talca, CL
 
  Is Gravity Pushing Argentinean Wine Exports? A Gravity Model Applied to Argentinean Export
Andrea DAL-BIANCO, Vasco BOATTO, Jimena ESTRELLA-ORREGO, Alejandro GENNARI
Universita Degli Studi di Padova, IT & Universidad Nacional de Cuyo, AR
 
  Análisis de la Competitividad Relativa de la Vitivinicultura Argentina y Chilena
(A Competitiveness Analysis of Argentina and Chile Vitivinicultures)
Aldo BIONDOLILLO, Bruno ESCALONA
University of Cuyo, AR
The Moderate Effect of Wine Knowledge and Involvement on Consumer Self-Confidence and Loyalty Intentions: The Case of the Use of a SST in Supermarkets.
Gregory BRESSOLLES, François DURRIEU
BEM - KEDGE Business School, FR
 

16:00 - 16:30

Pause café

SESSION 8

14:30 - 16:00

PRODUCTION
Présidée par

Organic Viticulture in the Czech Republic
Sylvie GURSKÁ, Pavel TOMŠÍK, Helena CHLÁDKOVÁ
Mendel University Brno, CZ
 
  Intangible Assets as a Driver of Growth: The Case of the Chilean Wine Industry
Javier TRONCOSO, Mark A. DUTZ
Universidad de Talca, CL
 
Análise Histórica da Indústria Vitivinícola no sul do Brasil: um olhar à luz da Nova Economia Institucional à Teoria dos Jogos.
Cláudio Vinícius Silva FARIAS, Leonardo Xavier DA SILVA
Universidade Federal do Rio Grande do Sul, BR
 
  Temperature Patterns along International Wine Supply Chains and their Effects on Perceived Wine Quality
Alejandro MAC CAWLE, John BARTHOLDI, Sergio MATURANA
Georgia Institute of Technology, US & Universidad Católica de Chile, CL
 
  Spacial Exploratory Analysis of Wine's Culture: The Case of State Rio Grande do Sul
Alexandre LOPES GOMES, Raphael REIS
São Carlos Federal University, BR
 
Contribution to the Phenological and Agronomic Characterization of Vitis Vinifera sub-species of Vinifera Native of Algeria
Kaddour EL-HEIT
University of Mouloud Mammeri, DZ
 
  L'économie du vin en Tunisie, entre production mondialisée et ancrage local
Nessim ZNAIEN
Université de Paris I, FR
 
  Latitudes Comparison between Vineyards of Northern and Southern Hemispheres
Jean-Sébastien WENGER
Modelabom, BR
 
 

18:00 - 18:45

Remise Prix de la VDQS

18:45

Cocktail

Samedi 7 septembre 2013

Talca – Santiago : Tourisme